21 SEO Keywords for Handmade Jewelry Stores

This post may contain affiliate links, please read my Disclosure policy.

Online handmade jewelry sellers list of relevant keywords to rank

If you are creating your own economy with a handmade jewelry business, SEO keywords can help you increase your visibility online.

#keywordsforhandmadejewelry #seohandmadejewelry

Competitive market requires writing appealing products copies that convert.

But, if you’re doing this on the internet, you’ll need to spend time optimizing those copies for engines search also.

Online jewelry stores, Etsy jewelry, TikTok jewelry, Amazon handmade and others need content like, products descriptions or copies.

Content creators on blogs, youtube and social media also need to optimize content so they can rank on search engines.

These optimizations are used so that buyers and readers can find your pages on Google and on the platforms you’re selling.

In other words, keywords provide opportunities to serve a specific audience once you rank for them.

Do you want your own online jewelry shop? You can create your own shop on a self-hosted website. You can also get a customized Internet address for your business – your own domain name. Read more on this guide How to create a website or blog

This guide, Rank It Faster, goes into more details about SEO and keywords for any niche.

As the selling platforms expand, you’ll need to be even more mindful of optimizing titles, bullets points and descriptive texts to gain organic traffic.

Even the most optimized page will have to overcome some factors for ranking.

Google search for example is not 100% organic anymore.

The engine uses ads in results, so when results are shown you may see some ads on top. Other platforms are placing ads on the search results as well.

This means your handmade jewelry has to compete with the ads and with organically grown and aged shops.

So, competition can be high. Still, you can sell more of the things you make by having optimized pages.

Write descriptions as if you were writing a normal sale’s pitch. Listing the features, benefits and emotional benefits of the product.

Once you’re done writing for the readers experience, do keywords optimization with relevant terms to reach the engines.

For more SEO tips subscribe below

Related content for making money online

Who is this post for?

Handmade crafters looking to leverage technology to sell their stuff online. You may be in one or more of these categories.

Handmade jewelry crafters selling on Etsy, eBay, e-commerce sites, Amazon, Shopify, Craft Apps, TikTok
Handmade jewelry creators of content on blogs, youtube channels and social media
Crafters looking for handmade jewelry SEO (Search Engine Optimization)

What are keywords in business?

Handmade jewelry keywords.

Keywords are the most important element in a business SEO because they are controlled by the searcher or buyer.

Buyers and readers intentions are sent via keywords and phrases.

Even though no one owns keywords, they are valued monetarily in the ads market. Most internet ads rely on keywords to reach potential customers.

For a handmade jewelry store you may want to combine terms that are general with more specific ones.

Choose 3 to 5 keyword phrases that complement one another.

For example, if you’re describing a handmade earring, you may want to use “boho earring” and a more specific phrase like “crochet boho earring” on the descriptive text.

Complementary keywords may be “handmade boho jewelry”, “Handmade jewelry boho style”.

These keywords are in addition to emotional words traditionally used in your craft, like beautiful or artful etc.

This eBook, Rank It Faster, goes into more details about SEO and keywords for any niche.

Keyword variations on the same page

Use complementary variations.

In the past, you needed to use the same keyword phrase over and over on a page to rank.

This was because the search algorithms were more primitive and that was the way to communicate with them.

Now, search engine algorithms are smarter. They can correlate different phrases to come up with the same meaning or intent.

Variation allows for more creativity when writing your pages or descriptions. It also opens up ranking for more than just one or two keyword terms.

Do use variations of keyword phrases on your titles, text, tags and images. These phrases should be complementary.

Where can you do SEO keyword research for handmade jewelry, FREE?

These are only some of the places where you can do keyword research for your handmade jewelry store and pages.

You can use more sophisticated tools (paid) to find niche keywords and volumes, but doing your own research with these free resources will help you a lot when doing optimization.

Google search
Wordstream
Pinterest
Keyword tools dominator
Rank trackers
Etsy

Handmade Jewelry SEO Keywords

Here are 21 jewelry keywords you can use on your copies.

Note that these are long-tailed keywords focused on sub-niches of handmade jewelry.

You can further refine the phrases to dig into smaller sub-niches, depending on your products and audience.

Also, watch out for singular and plural variations of the same word.

Take advantage of localized searches too.

Handmade Boho crochet earrings
Crochet teardrop earrings
Lighting bolt earrings
Handmade rainbow earrings
Smiley face gold necklace
Smiley face ring with lighting bolt
Handmade bracelets with initials
Handmade necklace holders
Handmade butterfly earrings
Dog earrings sterling silver
Handmade crescent moon necklace
TikTok jewelry for girl
Handmade bracelets with initials
Handmade rings with stones
Handmade rings in “location”
Cooper handmade bracelets
Handmade silver hoop earrings
Handmade wire hoop earrings
Handmade solar system bracelets
Handmade multi-layer necklace
Handmade personalized letter necklace
Crystals necklace for Anxiety

Final Thoughts

21 Free SEO keywords for handmade jewelry online store

Writing for your customers or audience comes first. Then you can focus on Etsy tags that sell or any other popular platform’s tags.

Make sure your copies are oriented toward a pleasing costumer’s experience. Then you can use keywords that will help you with the engines.

Learning the basics of SEO keywords for handmade jewelry can help you increase traffic. It can also refine your audience to be more specific.

Do keyword placements to gain engine visibility. Place your terms on titles, tags, text descriptions and images.

Review. Go over your analytics every now and then to find out how your visitors have reached your pages. Often, you’ll see terms that you haven’t used before, but you can start using.